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WalkMePal: Museum companion concept

10Lab

WalkMePal

Museum visitors move between objects, labels, floor plans and audio guides, often losing the thread of what first caught their attention. They also arrive with different interests, time limits and access needs. My 0-to-1 task was to connect planning, orientation and interpretation into a visit companion that supports a personal route through the collection without prescribing every moment of the visit.

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Project

Museum companion concept

Services

Visit companion UX / AR navigation / UI

Tools

AI + Figma

WalkMePal app in use
WalkMePal original opening screen
01

Visual Identity

Museum manners. A curious streak.

I wanted WalkMePal to have a little of the museum catalog and a little of a good conversation. Burgundy, dark ink and a warm off-white give the identity cultural weight without borrowing the stiffness of an institutional brochure. The palette can sit beside an archaeological object, a contemporary artwork or a room photograph and still feel like the same companion.

Bodoni Moda supplies the editorial drama; Archivo does the everyday work of guiding, labeling and explaining. I used that contrast to distinguish a moment worth pausing over from information someone needs while moving. The identity respects the collection, but it is happy to ask a question. A museum visit should leave room for a raised eyebrow, a second look and an unexpected detour.

  • BURGUNDY, INK AND WARM OFF-WHITE
  • EDITORIAL EXPRESSION WITH PRACTICAL WAYFINDING
  • A CONSISTENT FRAME AROUND DIFFERENT COLLECTIONS
  • CULTURAL CHARACTER WITHOUT INSTITUTIONAL DISTANCE
walkmepal editorial concept: sketch into reality
Typography Bodoni Moda abcdefghijklmnopqrstuvwxyz 0123456789 Aa
Archivo abcdefghijklmnopqrstuvwxyz 0123456789 Aa

Colors

#2A2025 #792D46 #F7F4F0
01 · Every object has a story. — original app screen and hand-drawn story
02 · A city full of discoveries. — original app screen and hand-drawn story
03 · Make your own museum trail. — original app screen and hand-drawn story
04 · Look closer. See the story. — original app screen and hand-drawn story
05 · Art, with a little context. — original app screen and hand-drawn story
06 · Let the story come to you. — original app screen and hand-drawn story
07 · Stay curious. Ask Pal. — original app screen and hand-drawn story
08 · A spark of Tesla's world. — original app screen and hand-drawn story
09 · Take a little wonder with you. — original app screen and hand-drawn story
10 · Follow the story to its sources. — original app screen and hand-drawn story
02

The Solution

Keep the object, its story and the next step connected.

I used the visit as the main organizing unit, connecting museum discovery and trail planning to the experience inside a venue. Object recognition and AR navigation provide contextual entry points, while the object guide brings the story, audio and related questions together. This keeps interpretation close to the work instead of requiring a separate search through guide content.

I gave listening, reading and asking Pal distinct but connected states, including a visible route to references and credits. Saved discoveries extend the visit beyond the room; offline, unrecognized-object and accessibility flows address interruptions and different ways of exploring. The solution preserves continuity across these modes, so the interface can offer direction while leaving the visitor free to choose what deserves their attention.